TABLE OF CONTENTS
Title page
Certification
Dedication
Acknowledgement
Table of contents
CHAPTER ONE: INTRODUCTION
1.1 Intorduction
1.2 Background to the problem
1.3 Aims and objectives
1.4 Significance of the study
1.5 Scope of the study
1.6 Definition of key terms
CHAPTER TWO: LITERATURE REVIEW
2.1 Historical background of the bottling company
2.2 Sales promotion defined
2.3 Types of sales promotion
2.4 Objectives of sales promotion
2.5 Elements of sales promotion
2.6 Factors encouraging the use of sales promotion
CHAPTER THREE: RESEARCH METHODOLOGY
3.1 Research methodology
3.2 Data collection techniques
3.3 Population and sample size
3.4 Sampling procedures
3.5 Research hypothesis
3.6 Method of data analysis
CHPATER FOUR: DATA PRESENTATION, CONCLUSION AND RECOMMENDATION
4.1 Discussion of Result
4.2 Data Presentation
4.3 Analysis of Data
CHAPTER FIVE: SUMMARY OF FINDINGS, CONCLUSIONS AND 5.1 Recommendations
5.2 Summary of Findings
5.3 Conclusions
5.4 Recommendations
References
